Our Story
LOVA was created to turn daily tea into a ritual for emotional balance
LOVA began with a simple idea: everyday tea can be more than a beverage — it can be a grounding ritual that supports emotional and physical balance.
Founded by Anastasia Kornilova, a lifelong tea lover and certified yoga and mindfulness teacher based in Los Angeles, LOVA was born from a personal practice of using tea as a daily anchor — a moment to pause, reset, and reconnect. What started as a ritual evolved into something greater: a system designed to help women build resilience through consistent, intentional habits.
Wellness, Designed Around Ritual
LOVA’s organic herbal blends are crafted to support how you want to feel — steady energy, focused calm, radiant glow, digestive ease, and hormonal harmony. But beyond ingredients, each blend is part of a structured ritual practice that transforms daily behavior into sustainable wellbeing.
We believe balance is not found in extremes — but in small, repeatable rituals.
Sustainability, by Design
With over a decade of experience in sustainability and clean energy marketing, Anastasia brings an environmental lens to every aspect of LOVA. Our teas are organic, ethically sourced from responsible farms, and packaged using biodegradable tea sachets and eco-conscious materials. Wellness should extend beyond the body — to the communities and ecosystems that sustain us.
Impact, Integrated
LOVA operates as a woman-owned social enterprise. A portion of profits supports access to mindfulness and emotional wellness programs for women who need them most. As we grow, our goal is to build a scalable ecosystem where ritual, resilience, and responsible business move together.
The Beginning of Something Bigger
LOVA Tea is the first expression of LOVA Labs — a ritual-based wellness platform designed to help women cultivate sustainable emotional balance.
We invite you to begin your daily ritual with us.